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OWNER & CREATIVE DIRECTOR

Hey there, I´m Farida

Never in a million years did I think while growing up that I would become a photographer. Coming from a family of doctors and professionals, I always thought I was destined for the same fate.

After struggling to fit into the mold set out by my family, and receiving encouragement from my then-boyfriend (now husband), I found the courage to pursue my passion which was photography.

Over the last 10 years, I have photographed EVERYTHING from products and weddings to headshots and events, but it was maternity and newborn photography that stole my heart.

I would describe my style of photography as editorial.  For me, that means photography that you would find in an ad in a magazine.  I am inspired by fellow photographers such as Lola Melani, Sue Bryce and Lilia Lubenkova, photographers who like myself use posing, lighting, and fashion to enhance their work.

Photography is truly my passion. I love nothing more than collaborating with my clients to create works of art and I cannot wait to work with you 🙂

A few of my favourite things

Favourite Hobby: Cooking

Favourite TV Show: Top Chef

My obsession: My kids + Husband

FAVOURITE FOOD: I love it all!

GUILTY PLEASURE: Deep-Fried dough 

FAVOURITE PHOTOGRAPHER: Lola Melani

I truly believe every woman should step infront of the camera.  To have that moment where it is all about you.  There is power in that, and my hope is that after your session you walk away feeling stronger, empowered and like your most beautiful self.  This is about more than just photos, it is about celebrating how far you have come. 

XO Farida

Take a look my services

MATERNITY

NEWBORN

FAMILIES

READY FOR YOUR ADVENTURE WITH ME?

My goal is to have you look at your photos and think, “Wow I did not know I could look like that!”